Thursday, December 4, 2008

KEY

有人曾說過, 每個從事設計的人, 內心總有一把鎖
可能你永遠也不會找到鎖匙把它解開, 籍籍無名地渡過一生
不過 一旦找到了, 把鎖解開後, 前面等待著你的, 是另一個新的境界

尋找的過程很不易, 來自身邊的人和事, 壓力, 言論...
別嘗試去解釋所有, 知道自己正在做什麼就行

這幾年的路很難行, 但總算找到了, 總算找到了

我在想, 該是出山的時候吧

EPISODE III



在整理資料時 無意中看到這個舊廣告的相片
頗有意思的手法 很值得放上來

良知




良知這東西, 看不見, 摸不著, 有無全憑感覺; 這等說來, 又有點似靈魂, 也是看不見, 摸不著, 存否全賴信仰。

良知是否與生俱來, 人人皆有的呢? 問題太大了, 不好答。

自然, 世上仍有許多無良的人, 這些人, 相信他們大部份仍然良知未泯, 祇不過一時被金錢, 情欲和權勢所蒙蔽。

(嗯 這就是原裝的版本 很像近期某廣告吧 大家所看到的"那個" 只不過是粗濫劣質的仿製品)

視而不見

Nothing can replace a tree

Sunday, October 12, 2008

Folha Top 10’s Travel Guides: London, New York, Paris





“We selected only the best spots for your trip.”

Saudi Bowling Competition: Bottles



Funny?

Carlsberg: Beer Case



Through a small investment in paper bags distributed in stores, they turned pedestrians into free outdoor advertisements of “Shumensko” beer. The optical illusion of people, carrying with ease a case of beer in one hand, entertains onlookers, as well as the actual bag-owners.

Becel: Elevator



“Take action. Love your heart.”

Burn Energy Drink





Luck-Fuck, Books-Boobs, Duck-Dick
“Are you bad enough?”

Trident Blancheur: Cinema



Every small light is a big opportunity to advertise Trident white. The last one they spotted were the small lights on the Cinema stairs. They branded it with a shinning Trident smile that lit the room in the dark.

Friday, October 3, 2008

THE APIFERA






“Apifera” is a botanical term given to flowers that are specifically designed to attract bees"

Behind the collage of meticulously folder blue paper is a micro-controller running an Arduino program (a physical computing platform that is used to create stand-alone interactive objects) and an array of computer fans that generate the artwork’s movement.

Tuesday, September 30, 2008

Mia Nilsson / Levi’s 501 “Live Unbuttoned” Art Wall




With the help of Vice Magazine, Levi’s looked through a list of 200 contributors to find their winner, Mia Nilsson for the Levi’s 501 “Live Unbuttoned” Art Wall. Her illustration can be seen at Grevturegatan 8, on a 5 X 11 meter wall for the next couple of months. Following an inspiration of childhood memories, Mia’s Levi’s 501 campaign showcases a nostalgic experience of kids trying to be cool in their 501’s.

20th Century Boy



Twentieth century boy
I wanna be your toy
Twentieth century boy
I wanna be your toy
Twentieth century boy
I wanna be your toy
Twentieth century boy
I wanna be your toy

Friday, September 19, 2008

D°LIGHT HUGGABLE






The shell is just a thick mesh fabric holding in an armful of silicon gel balls each with its own LED. There’s a pull string in the back to turn on the lights. It’s powered by a couple of AA’s but also comes with a small ac adapter.

Monday, September 15, 2008

SulAmerica Health Insurance: Torn money



“SulAmerica prevents you from doing the same with the resources of your company.”

Reborn to be alive: Obituary



“One organ donor can save 8 lives.”

Nike Spirig – Show Me Your Dark Side, Mother Nature



Wednesday, September 10, 2008

ESQUIRE E-INK COVER








Esquire's October issue is on newsstands limited to 100,000 copies with a flashing E-Ink display.

Stihl chainsaws: Bridge cut

Saturday, September 6, 2008

MECHANICAL SPIDER DESCENDS ON LIVERPOOL







La Princess is the latest steampunky spectacle from the geniuses at La Machine and Artichoke - who created the Telectroscope earlier this year and produced The Sultan's Elephant with Royal de Luxe in 2006.

Wednesday, September 3, 2008

KNGF Guidedogs: Sunglasses / No Vision



KNGF Guidedogs and sponsor SpecSavers created a special pair of sunglasses. They “hid” this trendy model in the racks with normal glasses. When somebody try’s one of the models, they’ll be in for a big suprise. The glasses are completely dark, so you can’t see anything. An experience that makes you feel how it is to be visually handicaped. The “pricetag” explains SpecSavers’ sponsorship of KNGF Guidedogs. This gives everybody the chance to be a sponsor too. This promo will run in all 80 SpecSaver stores in the country.

Tuesday, September 2, 2008

CALVE HOT SAUCE



某廣告朋友叫這招做﹣導向式聯想

又一次印證 某些東西可以突破文化 語言 地域限制
多年前去過一個講座 其中一個主題就是"國際性視野"
如何去做出具"國際性視野"的設計呢?

Friday, August 29, 2008

本質

"不要為[器]所役, 模糊了創意的本質, 創意仍需回歸[腦]所主宰" - 柯鴻圖

Marmite Snacks







解說? 自己動手做research吧
內容, 手法, 出處 (這種Graphic從何而來?)
連這個也懶得做 還說做什麼設計

傘比劍更強勁!





THE UNBREAKABLE UMBRELLA

The umbrella was designed with the intention of it being used for self defense.

The piece is described by 'real-self-defense' as having 'no unusual parts, no more metal than an average umbrella, it does not arouse suspicion, can be carried legally everywhere where any weapons are prohibited.
>

Thursday, August 28, 2008

Milky Way: Conveyor Belt



Shoppers were treated to a moving demostration of a Milky Way bar’s stretchy caramel.

The “Milky” half was affixed to the metallic portion, while the caramel and “Way” half was on the conveyor belt.

Wednesday, August 27, 2008

Subway event: The city is your playground

OFF THE WALL CHAIR



The piece was recently part of the exhibition "Parcours, Saint Germain des Pres".

Sunday, August 24, 2008

MOISTSCAPE INSTALLATION



As an opportunity to explore the play of the natural within the artificial, the design team constructed a three-dimensional steel matrix inset with panels of living mosses and enclosed within by translucent volume.

Saturday, August 23, 2008

大老高主義








到現在還有不少客戶 認為自己的產品很有USP
也覺得自己的Logo是一種很重要的事物 而且認為每個人都很愛看
"一定要有我們的Logo和產品出現 還要放得大大的
這樣消費者才會記得我們"

亦喜歡作出"相當有趣"的評語
例如:太寡了、太多了、太單調了、太豐富了、不夠搶、太搶了、
未夠正、不夠活潑、太正經、鮮色點、個perspective好似有點問題、
可否加多些Design Element、可否再試多幾款Design來看看......

還是看看以上兩個品牌的廣告 學習他們所用的手法 對大家比較有益