Wednesday, July 30, 2008

Friday, July 25, 2008

You are not alone

很喜歡這廣告的slogan, 以及相當有"電影感"的視覺構圖



Thursday, July 24, 2008

Oreo: Elevator

http://www.youtube.com/watch?v=zxeOCrRBELw




“Milk’s Favorite Cookie”
The traditional dunk of an Oreo cookie into a glass of milk was dramatized with the use of a panoramic elevator in a shopping mall. This attention-grabbing use of new media gave us one more way to show that Oreo is milk’s favorite cookie.

Wednesday, July 23, 2008

Mercedes Benz G-Class print work

這是一個很有意思的廣告
只要你有好奇心和興趣
要查出這個廣告背後的story應該不難
"答案不是重點 引發思考才是關鍵所在"


Friday, July 18, 2008

很諷刺的手法

讓你的廣告目標群 "主動"地去幫你賣廣告

只要有同伴 我的生存就有意義

cushion+ring??


Tuesday, July 15, 2008

憤怒令身體化為鋼鐵!!

Father and son battle for bragging rights over who's the bigger baby.

http://veryfunnyads.com/ads/25900.html

Monday, July 14, 2008

Designers' Ten Commandments

#1 : Not to copy other's creative work, under no circumstances;

#2 : Not to rely completely on computer technology, it is tool only and cannot substitute your creativity. Remember, you are a designer, not a computer graphic editor;

#3 : Be a creator and not a fashion-follower because a trendy style today would become an out-dated one tomorrow;

#4 : Trying ten design fields simultaneously but badly is worst than concentrating on one field and master it;

#5 : Be professional and not to release any art works that you don't like;

#6 : Not to lower the quality in view of low business value of an art work;

#7 : Not to criticize other's artwork merely on the ground of one's preferences nor just replicate comment from someone;

#8 : Not to create artwork without any ground. Great works usually come from the understanding of the culture, history and philosophy;

#9 : Keep yourself modest to people, no matter you are just a novice or a master;

(第十戒 也是最精彩的 所以連中文也一起譯出來)
#10 : Always believe that design can save the country and change the world.
#10 : 永遠堅信 設計可以拯救國家 可以改變世界

那一天...... 跟你相遇 你的模樣 深深烙在我的靈魂上

有趣的廣告 來給有趣的人欣賞
有意思的廣告 來給有意思的人欣賞
(這個ad 構圖上用的手法很高明 你看得出來嗎)

Saturday, July 12, 2008

Steadicam Operator







20世纪70年代初,摄像师伽莱特·布朗发明了一种可以和摄像师的背心连在一起的便携摄像机三脚架。这个设备的配重平衡系统可以使摄像师在快速移动过程中,保持摄像机的稳定,从而拍摄出稳定的画面。从此,电影中用肩扛摄像机拍出的晃动画面稳定下来了。这个技术被称之为“斯坦尼康”,它的出现引发了电影画面效果的革命,摄像机从此可以不受限制地在一个镜头中从不同角度记录动作画面,而观众则可以通过连续画面更好地感觉时空

揺り動かす音 四方に響き渡ります





此時 此地 此刻






「幾點了?」
「此時。」

「你在哪?」
「此地。」

「你是誰?」
「此刻。」

Peaceful Warrior

人們應該將個人意志凌駕於智慧之上
發揮思想靈魂而不是一味的訓練身體的強度