“We selected only the best spots for your trip.”
Sunday, October 12, 2008
Folha Top 10’s Travel Guides: London, New York, Paris
“We selected only the best spots for your trip.”
Carlsberg: Beer Case
Through a small investment in paper bags distributed in stores, they turned pedestrians into free outdoor advertisements of “Shumensko” beer. The optical illusion of people, carrying with ease a case of beer in one hand, entertains onlookers, as well as the actual bag-owners.
Trident Blancheur: Cinema
Every small light is a big opportunity to advertise Trident white. The last one they spotted were the small lights on the Cinema stairs. They branded it with a shinning Trident smile that lit the room in the dark.
Friday, October 3, 2008
THE APIFERA
“Apifera” is a botanical term given to flowers that are specifically designed to attract bees"
Behind the collage of meticulously folder blue paper is a micro-controller running an Arduino program (a physical computing platform that is used to create stand-alone interactive objects) and an array of computer fans that generate the artwork’s movement.
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